ELLE L’s official debut single ‘Hoping’ and introductory track ‘Circles’ received a groundswell of tastemaker support to establish her rising star status. Earning a first wave of critical acclaim from Noisey, The Face, Wonderland, Clash, The Telegraph and harnessing radio support from BBC Introducing. Diplo’s Sirius XM and Soho Radio, ELLE L has landed on key playlists at Apple Music, Shazam and synched her music to a worldwide TV / Digital campaign with Lacoste. Beyond her creativity as a musician, ELLE L’s multidimensional nature also reflects in her work as a regenerative fashion ambassador and as an environmental activist working on campaigns alongside the United Nations.
Now ELLE L’s skybound trajectory continues as she shares her brand new single ‘Higher’ along with its official video, released 5/11/21 with a premiere on VEVO US ‘Incoming Pop, VEVO UK ‘Emerging Artists 2021’ and ‘Study Sessions’. Early Editorial support has been harnessed by The Line of Best Fit, Wonderland Magazine and Apple Music, landing on ‘New Music Daily, ‘New in Pop’ and ‘Breaking Pop’ this weekend.
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‘Higher’ channels ELLE L’s beautifully feminine vocals into a song that blurs the lines between dream-pop and dance-pop with searingly honest lyrics and euphoric, guitar-driven production. The result is an uplifting crowd-pleaser with international appeal. The narrative places a poetic slant on a universal experience: embracing the possibility that new love has the potential to go all the way, but that first you might have to put yourself into a vulnerable place and ‘let go’.
ELLE L says, “‘Higher’ explores the power of surrendering yourself to fearless love. I feel like we all need good energy more than ever, so I wanted to write a song that dares to be positive. It’s a natural progression from the themes of my debut single ‘Hoping’, which focused on the notion of opening up to new love. It takes a lot of bravery to be so Panglossian about the future and to let go of your vulnerabilities. Love has a glass-like fragility and at the same time the potential to be earth-shatteringly beautiful. For me, it’s always worth taking the risk to trust and love hard.”
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‘Higher’ was written and performed by ELLE L, with production courtesy of ARH at Tileyard Studios, London. It was subsequently mixed by Dan Vinci (Ed Sheeran, Jessie Ware) and mastered by Chris Gheringer (Dua Lipa, Selena Gomez) at Sterling Sound.
ELLE L further explores the themes behind the song with its official video, a beautifully kaleidoscopic animation from Jack Zhang, one of the team behind the Dua Lipa x Elton John ‘Cold Cold Heart’ video. The narrative focuses on a young woman and a rabbit, who both dream of escaping far into the stratosphere above us. It adds a new string to her creative direction after the release of the striking, stylised aesthetic she first revealed with the video for ‘Hoping’.
Outside of music, ELLE L unites the worlds of fashion and sustainability with the aim of inspiring a more positive, eco-conscious future for the planet. She is a newly appointed Kindness Champion for UNESCO MGIEP’s #KindnessMattersglobal campaign. This year has also seen her address and showcase her music at the Frankfurt Fashion Summit and the UNESCO MGIEP’s 3rd World Youth Conference. Elle’s recent special projects have included curating and moderating segments at UNEA-4 for UNEP with Heron Preston and as a global ambassador for Fashion For Conversation, she has ventured to the depths of the Peruvian Amazon and curated a runway show at the Natural History Museum. She is also an ambassador for the regenerative-circular fashion brand and has featured this year in British Vogue and Harper’s Bazaar.
Her talents as a musician and director also resonate in her philanthropic endeavours. ‘Hoping’ was synced for the Hope For Earth Day 2021, a campaign with bio-dynamic brand Mude Drinks which raised over $15,000 for non-profit Hoja Nueva to rewild endangered species in Madre De Dios, Peru.
