ImButcher – Drift Away (Video)

ImButcher – Drift Away

Driving with an unstoppable air of integrity and artistry combined, Vancouver’s ImButcher is set to to kick off 2020 with a brand new album of beautifully immersive, profoundly engaging songs.

Bringing together a plethora of original tracks crafted throughout the past twelve months, the album ‘Rewind’ showcases ImButcher’s incomparable creativity alongside an unwavering professionalism. His finely tuned skill for sound design meets with a clear passion for music, fusing elements of electro pop with deep house in a seamless, hypnotic fashion. The 18-strong collection proves as entrancing as it is exotic, nostalgic, and brilliantly refreshing.

An innovator in his field by all accounts, ImButcher has put together a playlist fit for the late night festival stages as much so as the all-night private gatherings and even the long commute. From pristine audio craftsmanship, to thoughtful, deeply human subject matter, with captivating melodies and stunning build-ups, the album’s use of contrast allows each and every track to offer its own compelling drop into euphoric intensity.

Offering subtle hints of influence from a broad range of big names, ImButcher’s love for the likes of Depeche Mode, New Order contrasts powerfully with his connection to contemporary rock acts like Muse. Faultlessly uniting unusual chord patterns with satisfying melodic developments, introducing a number of sincere and memorable vocalists, each composition on the project works hard to deliver its own moment of utter escapism for the listener.

Ever unique in his process, ‘Rewind’ highlights an eclectic yet clearly heartfelt and emotive way with songwriting. From the production details to structural and lyrical choices, every moment adds soulful intention to the sound, effectively elevating ImButcher above the vast majority of his peers. There’s an intricate and considerate method of artistry to his work, and for all of these reasons, the new album seeks to boldly transcend that which came before.

Reviewed by Nagamag on June 16, 2020