“”Canyon” is back, heading towards the top with an addictive vibe. Bold Indie Pop sound made from cool patterns, fat bass and melodic flow. The lyrics state the concept of friendship and how it can still be present among feelings of love or attraction.”

After over 1.3 million streams for his last single In The Paint, Hip-Hop artist Canyon made a much anticipated return by dropping FRIENDS. Never one to be typecast or boxed in by others’ expectations, Canyon this time switched lanes and explored a more laidback vibe and the world of relationships rather than the beast he unleashed with In The Paint.

Now he has unveiled the video, directed by the quickly rising Box Boys.

A twist on the words of War’s 1975 hit ‘Why Can’t We Be Friends’, Canyon poses the question, ‘why can’t romantic relationships also include friendship?’ Consequently, FRIENDS is a more relaxed sound that speaks to artists such as Kid Cudi, Mac Miller, or Tyler the Creator. With an unquestionable flow that is supported by a positive bassline and bounce that will appeal to audiences everywhere, FRIENDS really does establish Canyon’s versatility and skills on the mic.

Melodic, infectious and a tune for the masses, the song is totally in lock step with his real life as his girlfriend appears in the video. Determined to share the reality of his world to his fans, his actual truth is the only thing Canyon wants his fans to see. The Box Boys assist in bringing that truth to life in vibrant and original ways throughout the video and even feature their own cat, Shadow, at points in the video. After almost 200k plays on SoundCloud, the single was due for a video and according to Canyon, several more high quality music videos are on the way.

With an album titled MEANWHILE: The Adventures of Canyon in the wings, 2022 will see Canyon’s career go from strength to strength. Incorporating the talents of Raekwon and Jadakiss, Big K.R.I.T., Kxng Crooked (FKA Crooked I from Slaughterhouse), Dizzy Wright, Big Rube, Slim Thug, Lou from Paradise, XV, and more, the album is destined to achieve further greatness for the artist.

In the meantime however, his legion of dedicated fans will have to be content with the brilliance of FRIENDS. A continuance of the high standards he sets for himself, FRIENDS is a song that will bond with people forever.

Reviewed by Nagamag on 
May 12, 2022

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